Alaqua Cox has faced controversy over leaning heavily into identity politics with her interviews regarding Marvel’s Echo on Disney+. Much like other recent MCU properties, Disney and its agents set the scene to libel people who don’t like the series as racist, sexist, homophobic, etc., as they’ve done to try to fuel outrage marketing for most of their recent series. Now, in a recent Alaqua Cox interview with Collider, the mask came off with a Freudian slip that shows Disney and Marvel are paying close attention to commentators like Nerdrotic, Yellowflash 2, and Geeks and Gamers when it comes to shows like Echo.
The entire marketing effort from Disney on Marvel’s Echo has been about the character being indigenous and disabled, playing on the heartstrings of the woke to get them interested in the show for reasons other than character, plot, and entertainment. As Disney leans further into E.S.G. territory, Alaqua Cox gave a press tour espousing much the same.
When interviewing Alaqau Cox, the first thing The Telegraph writes about the actress is that she’s “deaf and comes from an indigenous community” before rambling incoherently about representation. They lead the actress into territories Disney’s prepped her for when she responds with her sob stories to get viewers to watch Marvel’s Echo.
“I never imagined myself being a superhero because I grew up seeing average superheroes who were not people of color. Being a person of color and with a disability, it is just so crazy to me that I have this opportunity,” Alaqua Cox said of the Echo role.
She continued, “My hope is that with diverse communities like us, we can do anything. I’m a disabled, deaf and indigenous person, and I have all these attributes, but now I’m a superhero… It doesn’t matter how I am, what color I am, what disability I have, I can still achieve greatness.”
Finally, the interview hit home talking about self-identifying as Echo, as everything Disney produces is for minority self-inserts these days. “I know I didn’t see myself on the screen a lot growing up, because a lot of the deaf roles were portrayed by hearing people, and they always used sign language wrong. So the deaf people might have a sour attitude toward it because they don’t think that they can do anything. But now we have more deaf people in Hollywood taking on deaf roles. And so I hope that they will be able to see themselves within these roles and know that they can go for anything,” Alaqua Cox said.
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While it is somewhat interesting she can perform in action roles with one leg and being deaf, as most stage direction is done via flashing lights and sounds in choreography, the victim nature of selling the show doesn’t encourage someone to watch Marvel’s Echo on Disney+.
But even Disney employees now seem to know exactly what people like Nerdrotic have been complaining about for years: the feminization and over-representation of minorities is making these films and TV shows unfun to watch.
This was highlighted when in a recent Collider interview, Alaqua Cox screwed up and signed, “M-She-U” instead of “MCU.”
The internet got their laughs this morning as Nerdrotic posted the clip. It was mocked by Clownfish T.V.’s Kneon, Tom from Midnight’s Edge, and Geeks and Gamers’ Nina Infinity in the comments, along with hundreds of others after Nerdrotic posted the flub. Cosmic Book News also noted this is a first for Disney.
The scene is embarrassing for Disney, as Alaqua Cox has been working tirelessly to push their diversity narrative, and it highlights that Marvel’s Echo doesn’t have much more to go on.
What do you think of Alaqua Cox’s translator flubbing “M-She-U” in an interview for Disney Marvel’s Echo? Leave a comment and let us know.
lolzers says
Spoilers: That guy not-so-secretly watches Nerdrotic.
Orange Hat says
How is Disney Embarrassed? I don’t see anything in the article that mentions them being embarrassed.
Figgy McGee says
Yeah, and who says it was an accident?
Sharon says
I interpret Sign Language and voicing for someone signing fast is not always smooth along with other dynamics.