A lot of people ask me about my strategies, tactics, marketing and just general life advice these days. I don’t really read direct “marketing” or “social media strategy” books. Most of those have platitudes that don’t look at general larger scopes or battles. I tend to want to take a global perspective of things rather than pay attention to minutiae. If you have sound strategy that can apply to different situations, you’ll know to adjust your tactics accordingly. These books all offer that.
I read a lot of books but there’s several that really shape the foundation of what I do:
- The Holy Bible. You should be reading this every day. Get on it. It needs no explanation other than God literally came down to earth, was tortured and brutally murdered in order to act as a sacrifice to save your eternal soul. That kind of selflessness in the name of love is why we fight and what we want to preserve. Learn.
- Rules For Radicals by Sal Alinsky. This is your step by step tactics guide for successful guerrilla revolution. Doesn’t matter what field it’s in, it’s very good.
- SJWs Always Lie by Vox Day. This goes deep into what the enemy of the west is thinking, and how they act. He gives ways to guard against their actions and signs to look for.
- The Art Of The Deal – Donald J. Trump. He is the master of persuasion and making deals. Get into a business mindset by thinking like the top business leaders. You do that by seeing how they work and live.
- Influence by Robert Cialdini. This is one of the leading books of all time on the topic of persuasion. It will help you hone your marketing, social interactions, whatever you’re looking at accomplishing. It’s very important stuff.
- Gorilla Mindset by Mike Cernovich. Mindset is life. I don’t just say this because it’s his tagline, but because it’s true. You gotta get yourself motivated and learn to talk to yourself successfully if you want to be a success.
- How To Fail At Everything And Still Win Big by Scott Adams. This is the life story of the Dilbert creator turned political commentator. He talks a lot about using systems for success rather than creating goals that create black and white win/loss situations. I use this a lot in the way I influence if you might notice. Very useful stuff.
- 4th Generation Warfare Handbook by William S. Lind. This ties into Rules For Radicals in some ways, but it talks about military strategy and tactics in a decentralized world where media and perception is everything. A lot of good applications for marketing.
That should be enough to get you started! But if you’re looking for fun fiction to just be an escape and give you the good times like fantasy books used to do, check out For Steam And Country. A lot of people are loving it!
David-2 says
IMO, for a better book on the business mindset you need to succeed prefer _Think Big And Kick Ass In Business And Life_ by Trump to _The Art of the Deal_. The former is much more practical and point-by-point and explanatory, easy to understand, easy to follow. (Also available in a later edition with a bowdlerized title.)
otomo says
I’ll check it out!